The world is your mirror and your mind is a magnet. What you perceive in this world is largely a reflection of your own attitudes and beliefs. Life will give you what you attract with your thoughts think, act and talk negatively and your world will be negative. Think and act and talk with enthusiasm and you will attract positive results.

How to Win Customers and Keep Them for Life: Revised and Updated for the Digital Age (ed. Penguin Putnam, 2000)