Typography as the first mechanization of a handicraft is itself the perfect instance not of a new knowledge, but of applied knowledge.


The Gutenberg Galaxy (1962)

Marshall McLuhan Quotes

Typography as the first mechanization of a handicraft is itself the perfect instance not of a new knowledge, but of applied knowledge.

Typography as the first mechanization of a handicraft is itself the perfect instance not of a new knowledge, but of applied knowledge.

Typography as the first mechanization of a handicraft is itself the perfect instance not of a new knowledge, but of applied knowledge.

Typography as the first mechanization of a handicraft is itself the perfect instance not of a new knowledge, but of applied knowledge.