The artist must ever play and experiment with new means of arranging experience, even though the majority of his audience may prefer to remain fixed in their old perceptual attitudes.


Understanding media: the extensions of man (ed. 1964)


The artist must ever play and experiment with new means of arranging experience, even though the majority of his audience may prefer to remain fixed...

The artist must ever play and experiment with new means of arranging experience, even though the majority of his audience may prefer to remain fixed...

The artist must ever play and experiment with new means of arranging experience, even though the majority of his audience may prefer to remain fixed...

The artist must ever play and experiment with new means of arranging experience, even though the majority of his audience may prefer to remain fixed...