People will do something—including changing their behavior—only if it can be demonstrated that doing so is in their own best interests as defined by their own values.


What Got You Here Won't Get You There: How successful people become even more successful (ed. Profile Books, 2010) - ISBN: 9781847651310


People will do something—including changing their behavior—only if it can be demonstrated that doing so is in their own best interests as defined ...

People will do something—including changing their behavior—only if it can be demonstrated that doing so is in their own best interests as defined ...

People will do something—including changing their behavior—only if it can be demonstrated that doing so is in their own best interests as defined ...

People will do something—including changing their behavior—only if it can be demonstrated that doing so is in their own best interests as defined ...