Decision making is essentially social behaviour, even when there is nobody else present, because one anticipates how others will react and factors this into the decision. [...] Organizations per se do not make decisions, but individuals in organizations do. And when they do, they must take others into account.
p. 23, as cited in: Leentje Volker (2010). Deciding about Design Quality: Value Judgements and Decision Making... p. 55-56 - The Psychology of Decision Making: People in Organizations, 2005