John C. Dvorak - Apple Quotes

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The tablet market has only succeeded as a niche market over the years and it was hoped Apple would dream up some new paradigm to change all that. From what I've seen and heard, this won't be it.

John C. Dvorak
If [Apple] is smart it will call the iPhone a "reference design" and pass it to some suckers to build with someone else's marketing budget. Then it can wash its hands of any marketplace failures. It should do that immediately before it's too late.

John C. Dvorak
If [Apple's upcoming watch] can't replace the iPhone completely it's a goner.

John C. Dvorak
The Apple iPad is not going to be the company's next runaway best seller. Not if the industry can help it. … with the iPad, Apple may have irked its somewhat new partner Intel Corp. Intel gets spanked by nobody.

John C. Dvorak
Nobody can deny that Apple is fashionable, and most iPhone users buy the newest so they can be fashionable. To do this right, Apple needs a new phone every quarter.

John C. Dvorak
Within the decade, Microsoft should have a minimum of 300 stores. They should do as well as the Apple Stores … [Microsoft] is going to experiment with holiday pop-up shops this year in various cities. I predict they will be hugely successful.

John C. Dvorak
I consider this situation to be dire for Apple. When the iPhone 5 arrives shortly, it will be crunch time for the company.... It may be the last important iPhone.

John C. Dvorak
The nature of the personal computer is simply not fully understood by companies like Apple (or anyone else for that matter). Apple makes the arrogant assumption of thinking that it knows what you want and need. It, unfortunately, leaves the why out of the equation — as in why would I want this? The Macintosh uses an experimental pointing device called a mouse. There is no evidence that people want to use these things. I don't want one of these new fangled devices.

John C. Dvorak
If Apple has a flaw, it's the inability of the company to crush competition using the kind of aggressive tactics that companies like Microsoft and Intel have always applied.

John C. Dvorak
As for my prediction that [the iPhone] would be a bad idea for Apple to pursue, anything can still happen. Time is a cruel mistress.

John C. Dvorak