In order to sell a product or a service, a company must establish a relationship with the consumer. It must build trust and rapport. It must understand the customer's needs, and it must provide a product that delivers the promised benefits.


The Guerrilla Marketing Handbook (ed. Houghton Mifflin Harcourt, 1994) - ISBN: 9780395700136

Jay Conrad Levinson Quotes

In order to sell a product or a service, a company must establish a relationship with the consumer. It must build trust and rapport. It must...

In order to sell a product or a service, a company must establish a relationship with the consumer. It must build trust and rapport. It must...

In order to sell a product or a service, a company must establish a relationship with the consumer. It must build trust and rapport. It must...

In order to sell a product or a service, a company must establish a relationship with the consumer. It must build trust and rapport. It must...