In the past, we have had a strategy, but our agencies didn't stick to it. But they did make good commercials and they did win awards. This may surprise you, though. I don't care about awards; I want to sell product.


As quoted in: The New York Times, April 5, 1988

James W. Harralson Quotes

In the past, we have had a strategy, but our agencies didn't stick to it. But they did make good commercials and they did win awards. This may...

In the past, we have had a strategy, but our agencies didn't stick to it. But they did make good commercials and they did win awards. This may...

In the past, we have had a strategy, but our agencies didn't stick to it. But they did make good commercials and they did win awards. This may...

In the past, we have had a strategy, but our agencies didn't stick to it. But they did make good commercials and they did win awards. This may...