But if technique demands the participation of everybody, this means that the individual is reduced to a few essential functions which make him a mass man. He remains 'free', but he can no longer escape being a part of the mass. Technical expansion requires the widest possible domain. In the near future not even the whole earth may be sufficient.


p. 207 - The Technological Society (1954)


But if technique demands the participation of everybody, this means that the individual is reduced to a few essential functions which make him a mass ...

But if technique demands the participation of everybody, this means that the individual is reduced to a few essential functions which make him a mass ...

But if technique demands the participation of everybody, this means that the individual is reduced to a few essential functions which make him a mass ...

But if technique demands the participation of everybody, this means that the individual is reduced to a few essential functions which make him a mass ...