The great enemy of clear language is insincerity. When there is a gap between one's real and one's declared aims, one turns as it were instinctively to long words and exhausted idioms, like a cuttlefish squirting out ink.


Shooting an Elephant (1950) 'Politics and the English Language'


The great enemy of clear language is insincerity. When there is a gap between one's real and one's declared aims, one turns as it were instinctively...

The great enemy of clear language is insincerity. When there is a gap between one's real and one's declared aims, one turns as it were instinctively...

The great enemy of clear language is insincerity. When there is a gap between one's real and one's declared aims, one turns as it were instinctively...

The great enemy of clear language is insincerity. When there is a gap between one's real and one's declared aims, one turns as it were instinctively...