Quote of the day
The world is changing.... I don't, as a consumer, want advertising that's not relevant. If we're going to take a side let's take the side of the consumer.
Fernand Braudel

Born: August 24, 1902
Died: November 27, 1985 (aged 83)
Bio: Fernand Braudel was a French historian and a leader of the Annales School. His scholarship focused on three main projects: The Mediterranean, Civilization and Capitalism, and the unfinished Identity of France.
Known for:
- The Mediterranean in the ancient world
- A History of Civilizations
- The Perspective of the World (1979)






