Edward de Bono - People Quotes

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Some people are aware of another sort of thinking which…leads to those simple ideas that are obvious only after they have been thought of…the term 'lateral thinking' has been coined to describe this other sort of thinking; 'vertical thinking' is used to denote the conventional logical process.

Edward de Bono
Creative thinking — in terms of idea creativity — is not a mystical talent. It is a skill that can be practised and nurtured. You can never tell how a policy has been reached just by looking at the end result. Some people who have achieved a huge amount do not come across as impressive when you speak to them.

Edward de Bono
(...) being right all the time acquires a huge importance in education, and there is this terror of being wrong. The ego is so tied to being right that later on in life you are reluctant to accept that you are ever wrong, because you are defending not the idea but your self-esteem. (...) this terror of being wrong means that people have enormous difficulties in changing ideas.

Edward de Bono
What happened was, 2,400 years ago, the Greek Gang of Three, by whom I mean Aristotle, Plato and Socrates, started to think based on analysis, judgment and knowledge. At the same time, church people, who ran the schools and universities, wanted logic to prove the heretics wrong. As a result, design and perceptual thinking was never developed. People assumed philosophers were doing it and so they blocked anyone else from doing it. But philosophers were not. Philosophers may look out at the world from a stained-glass window, but after a while they stop looking at the world and start looking at the stained glass.

Edward de Bono
There isn't just one point; it takes time to learn. You don't have to be intelligent, but I think you have to be open to possibilities and willing to explore. The only stupid people are those who are arrogant and closed off.

Edward de Bono
I think there is a danger with young people of being dependent in the sense that they don't acquire any identity or self-image of themselves as thinkers. They just go and look it up or they just chat with someone. In other words, relying on something rather than saying: "Okay, I've got the information, how do I create value from it?"

Edward de Bono