Donald Norman Quote

If people keep buying poorly designed products, manufacturers and designers will think they are doing the right thing and continue as usual.

Ch. 1, p. 8. - The Design of Everyday Things (1988, 2002)

If people keep buying poorly designed products, manufacturers and designers will think they are doing the right thing and continue as usual.

If people keep buying poorly designed products, manufacturers and designers will think they are doing the right thing and continue as usual.

If people keep buying poorly designed products, manufacturers and designers will think they are doing the right thing and continue as usual.

If people keep buying poorly designed products, manufacturers and designers will think they are doing the right thing and continue as usual.