David Ogilvy Quote

The consumer is not a moron. She is your wife. Try not to insult her intelligence.


Confessions of An Advertising Man,1964


The consumer is not a moron. She is your wife. Try not to insult her intelligence.

The consumer is not a moron. She is your wife. Try not to insult her intelligence.

The consumer is not a moron. She is your wife. Try not to insult her intelligence.

The consumer is not a moron. She is your wife. Try not to insult her intelligence.