Set exorbitant standards, and give your people hell when they don't live up to them. There is nothing so demoralizing as a boss who tolerates second rate work.
The Unpublished David Ogilvy (ed. Profile Books, 2012) - ISBN: 9781847659453
Set exorbitant standards, and give your people hell when they don't live up to them. There is nothing so demoralizing as a boss who tolerates second rate work.
The Unpublished David Ogilvy (ed. Profile Books, 2012) - ISBN: 9781847659453