David Ogilvy Quote

Every advertisement should be thought of as a contribution to the complex symbol which is the brand image.


Confessions of an advertising man (ed. Holiday House, 1963)


Every advertisement should be thought of as a contribution to the complex symbol which is the brand image.

Every advertisement should be thought of as a contribution to the complex symbol which is the brand image.

Every advertisement should be thought of as a contribution to the complex symbol which is the brand image.

Every advertisement should be thought of as a contribution to the complex symbol which is the brand image.