Clayton M. Christensen Quote

It's easier to hold to your principles 100% of the time than it is to hold to them 98% of the time.


Intro (2012 edition) - The Innovator's Dilemma (1997)


It's easier to hold to your principles 100% of the time than it is to hold to them 98% of the time.

It's easier to hold to your principles 100% of the time than it is to hold to them 98% of the time.

It's easier to hold to your principles 100% of the time than it is to hold to them 98% of the time.

It's easier to hold to your principles 100% of the time than it is to hold to them 98% of the time.