The only readers we get are people whom our subject interests. No one reads ads for amusement, long or short... Give them enough to take action


My Life in Advertising and Scientific Advertising (ed. McGraw Hill Professional, 1986) - ISBN: 9780844231013

Claude C. Hopkins Quotes

The only readers we get are people whom our subject interests. No one reads ads for amusement, long or short... Give them enough to take action

The only readers we get are people whom our subject interests. No one reads ads for amusement, long or short... Give them enough to take action

The only readers we get are people whom our subject interests. No one reads ads for amusement, long or short... Give them enough to take action

The only readers we get are people whom our subject interests. No one reads ads for amusement, long or short... Give them enough to take action