Advertising serves not so much to advertise products as to promote consumption as a way of life. It 'educates' the masses into an unappeasable appetite not only for goods but for new experiences and personal fulfillment.


The Culture of Narcissism: American Life in an Age of Diminishing Expectations (ed. 1991)


Advertising serves not so much to advertise products as to promote consumption as a way of life. It 'educates' the masses into an unappeasable...

Advertising serves not so much to advertise products as to promote consumption as a way of life. It 'educates' the masses into an unappeasable...

Advertising serves not so much to advertise products as to promote consumption as a way of life. It 'educates' the masses into an unappeasable...

Advertising serves not so much to advertise products as to promote consumption as a way of life. It 'educates' the masses into an unappeasable...