Cass Sunstein Quote

Presumed consent preserves freedom of choice, but it is different from explicit consent because it shifts the default rule. Under this policy, all citizens would be presumed to be consenting donors, but they would have the opportunity to register their unwillingness to donate.

Nudge: Improving Decisions About Health, Wealth and Happiness (ed. Penguin UK, 2012) - ISBN: 9780141976105