Alfred Jules Ayer Quote

If now I…say "Stealing money is wrong," I produce a sentence which has no factual meaning — that is, expresses no proposition which can be either true or false. It is as if I had written "Stealing money!!" — where the shape and thickness of the exclamation marks show, by a suitable convention, that a special sort of moral disapproval is the feeling which is being expressed.

p. 107. - Language, Truth, and Logic (1936)