Journalists have never before been able to tell stories so effectively, bouncing off each other, linking to each other (as the most generous and open-minded do), linking out, citing sources, allowing response – harnessing the best qualities of text, print, data, sound and visual media. If ever there was a route to building audience, trust and relevance, it is by embracing all the capabilities of this new world, not walling yourself away from them.

p. 7; Cited in: Janet Jones, Lee Salter (2011) Digital Journalism. p. 88. Also cited in: Bob Franklin (2013) The future of journalism. p. 1969: - Does journalism exist? (2010)